Info · About
I'm a Korean-American product designer based in New York, currently building with AI systems as a core part of my practice, design-to-engineering workflows where the AI compresses iteration time without taking the decisions.
My favorite work translates business problems into deliberate, system-level design decisions: funnels that earn their conversion, brand identities that hold up at scale, and interactions that respect the user's attention.
My background is in 3D animation, VFX, and fine arts, with a first-class honors graduate degree from the School of Visual Arts' Computer Arts program. That training still shapes how I look at product work: composition, timing, restraint, and the discipline of caring about every frame. I'm most interested in projects where data-led iteration and craft are treated as the same thing, not opposites.
Open to freelance projects, full-time product roles, and the occasional VFX collaboration. Best reached over email. I read everything that lands.